Building startups. Raising capital. Unscripted.
Hey, I'm Maxime.
There are as many ways of running a business as there are founders. This is mine.
8+ years in Singapore, building businesses in tech and AI as a solo founder, fully remote, with an ultra-small team.
Through a startup studio: I experiment with projects, test them against the market, validate or kill them fast, and double down on the ones that work.
Building It My Way (BIMW) documents the whole journey, raw and unscripted: investor meetings, pitches, wins, failures, strategy, and the numbers behind it all. Including a full fundraise, entirely on camera.
Watch me build
New episodes drop regularly. Newest first.
Working together
The studio behind the work, the apps I've shipped, and the honest track record.
The studio
Metabay StudioAgencyBuilding AI ventures for startups & SMEsApps & products
MediaBoostB2B · GrowthPR coverage on 500+ top media outlets.TickerCompareFree · WebCompare ETFs & stocks side by side.
ClaudeUsageBarFree · macOSTrack your Claude usage in the menu bar.+ 2 exits
+ 15 client apps
+ 12 apps failed
Questions or a collab?
Got a question or a collab idea? Send me a message, it comes straight to me.
Follow along
New episodes and behind-the-scenes, wherever you hang out.